CLARITY ANALYTICS BY DATAPOINT
Your catalog says 93% coverage.
Your sales team is still losing deals.
Aftermarket parts analytics tells the real story.
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Core analytics capabilities in every Clarity report
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Manual refreshes: auto-recalculates on every ACES import
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Departments aligned to one shared analytics model
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Markets analyzed independently: USA, Canada & Mexico
Both can be true and that's exactly what Clarity solves. Our automotive parts analytics platform connects your ACES catalog to real-world vehicle populations, OEM benchmarks, and your own data so every department works from the same numbers.
Built on ACES catalog data
VIO-powered gap analysis
OEM & competitor benchmarking
No PIM switch required
Analytics as a service
Auto-updated on every import
WHAT IS CLARITY
What Is Clarity Analytics?
Clarity Analytics is an automotive parts analytics solution built specifically for the aftermarket. It takes your ACES catalog data and layers it against Vehicle in Operation (VIO) counts, OEM coverage benchmarks, and historical trends — automatically, every time your catalog updates.
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The result is not just a report. It is a shared source of truth that your catalog team, sales team, operations planners, and leadership can all reference without arguing over whose numbers are right.
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Because Clarity works as an analytics layer alongside whatever system you already use, there is no migration, no IT project, and no disruption to your team's workflow.
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Automated, not manual
Every ACES import triggers a full model recalculation. Your report always reflects the current catalog. No requests, no waiting.
Consistent methodology
One calculation method applied the same way across every model. No more reconciling spreadsheets built on different assumptions.
Configured to your lines
Models built around your product lines, sub-brands, and coverage scope not a generic one-size-fits-all template.
Works with your current system
Clarity is an analytics layer. It connects to your existing catalog data alongside whatever PIM or tools you already use.
Get more from your data investments
Already paying for VIO, OEM, and competitor data? Clarity is the analytics layer that makes those investments work.
CLARITY IS FOR...
Automotive Parts Analytics for Every Department
One platform. One source of truth. Every team aligned — catalog, sales, operations, leadership, and R&D.
Stop counting coverage manually. See your exact gaps ranked by the vehicles that matter most — with OEM benchmarking included.
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Walk into every distributor meeting with VIO market data and coverage benchmarks they cannot argue with.​
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Stop stocking what you think will sell. Start stocking what the vehicle population says will move.
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Get the full picture in minutes, not weeks and trust the number when you do. One shared model for the whole organization.
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Before committing to tooling a new part, know exactly how many vehicles need it and who is already serving them.​
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Reach out and we will walk you through a live look at what Clarity would reveal for your product lines.​
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WHAT MAKES CLARITY DIFFERENT
Six Capabilities That Set Clarity Apart
Every feature answers a question your team is already asking automatically, consistently, and without manual work.
Automatic Processing
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Every ACES import triggers a full model recalculation. No manual refresh, no stale data. Your report is always current.
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OEM & Competitor Benchmarking
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Side-by-side comparison of your coverage against OEM catalogs and competitive lines. Calculated the same way as your own model.
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Coverage Change Tracking
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Every metric tracked against the prior period so you see not just where you are, but exactly how fast you are improving.
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Geographic Segmentation
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Coverage analyzed independently by region. USA, Canada, and Mexico each using their own VIO base so you see the real picture in each market.
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Multi-Brand Analysis
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Multiple sub-brands and product lines in a single model with combined and individual views, and no double-counting of shared applications.​
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Prioritized Opportunity Lists​
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Coverage gaps ranked by vehicle population so your team always focuses first on the gaps that represent the most vehicles on the road.​
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Gap & Coverage Analysis
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Your catalog gaps identified, measured, and ranked by vehicle population. Know exactly what you are missing and which gaps represent the most vehicles on the road.
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NO MIGRATION REQUIRED
Already Using a PIM?
Clarity Works Alongside It.
Clarity is an analytics layer, not a replacement system. Whether you manage your catalog in our tools or a third-party PIM, Clarity connects to your existing data and gets to work. No migration, no disruption, no reason to wait.
No migration
No IT project
No disruption
No reason to wait
